David Blaine Electrified

For 3 days and 3 nights, David Blaine is #Electrified

Our team was engaged by VICE to create a unique Twitter social media experience for the David Blaine Electrified event. At the event, attendees are encouraged to tweet normal photos of themselves with the hashtag #Electrified. Within moments, their photo is returned to them, only now it is electrified! Our extensive experience with the Twitter API and PHP based apps allowed us to develop the software necessary to composite the images in real time.

Additionally, in order for the brand to maintain their high level of standards for content associated with the event, we instituted a full CMS that allows for the filtering and censoring of images.


Client:VICE
Credits:Clickfire Media
Platforms:Social Media - Twitter