"Come TV with US"
Helping Hulu redefine TV.
Hulu engaged ClickFire Media to create a number of eye catching banner advertisements for their “Come TV With US” campaign. By developing dynamic HTML5 banners, ClickFire Media was able to produce a base number of assets that could be updated and refreshed with ease and simplicity. Through fast duplication of units, simple copy updates and image refreshes, we were able to create over 300 separate advertisements, which maximized the campaign’s profile with fresh content.
Following the success of this project, Hulu also approached our team to aid in development of advertisements for 3 additional campaigns, including the Jungle Book, Captain America, and Homewood Suites. We created three unique interactive experiences in HTML5, working with client-supplied video assets and long-form movie trailers to cut character intro videos and incorporate these elements into an engaging multimedia experience. By combining techniques such as parallax and rollover effects along with audio and video elements, our team of developers brought these engagements to life.