Daffy's Birthday Blowout
Our team was challenged by Devito/Verdi to create a Facebook app for Daffy's 50th birthday.
In response, we created a virtual birthday cake, where Facebook fans could blow out the candle using their computer's built-in microphone. The application was optimized to account for varying sound sensitivity issues as well as different mic arrangements for Mac and PC computers.
The result? 4,350+ active Facebook app users and the greatest birthday Daffy's has ever celebrated.
Credits:DeVito/Verdi, Click 3X and Clickfire Media
Platforms:Social Media - Facebook